百灵欢乐斗牛百人版

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          百灵欢乐斗牛百人版
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          热水器领跑家电市场 健康洗浴持续升级

          2017-04-21 14:42:27    来源:    作者:   编辑:qysb005

          2016NIAN,QUANQIUJINGJIYIRANCHUYUJINRONGWEIJIHOUDESHENDUDIAOZHENGQI。GUONEIJINGJIZENGZHANGFANGHUAN,RENKOUHONGLIZOUXIANGZHONGJIE、CHANPINPUJIJIEJINDINGFENG,ZHONGGUOJIADIANXINGYEMIANLINZHECHIXUDEZHUANXINGSHENGJITIAOZHAN。ZHIDEYITIDESHI,ZAI2016NIANZHONGGUOJIADIANSHICHANGZHENGTIWEIZENGDEQINGKUANGXIA,CHANYEQUEBAOCHIKUAISUSHANGSHENGSHITOU,SHIXIANLELIANGWEISHUDEGAOFUZENGZHANG。

            4YUE18RI,YOUZHONGGUOJIAYONGXIEHUIYUGUOJIAXINXIZHONGXINXINXIZIYUANKAIFABUZHIDAO,YUDUJIAQUDAOSHANGJINGDONGJIADIANLIANHEZHUBAN,ZHUTIWEI“MUYUMEIXUE XIANHUO·JING·XIANG”DE2017ZHONGGUOJIANKANGRESHUIQIXINGYEGAOFENGLUNTANSHANG,AOWEIYUNWANGFABUDESHUJUXIANSHI,2016NIANWOGUORESHUIQIXINGYESHICHANGLINGSHOUEDADAO749YIYUAN,TONGBIZENGZHANG13.5%。QIZHONG,HELINGSHOUEFENBIETONGBIZENGZHANG13.1%HE22.5%,YUANGAOYUZHENGTIJIADIANSHICHANGDEZENGZHANGSHUIPING。

          会议现场

          HUIYIXIANCHANG

            利好利空因素并存热水器行业增势不改

            RESHUIQISHICHANGBIAOXIANLIANGYAN,DEYIYUHONGGUANHUANJING、ZHENGCELIHAOYIJICHANYENEIBUJIEGOUSHENGJIDENGDUOFANGMIANJIJIYINSUDEJIZHONGSHIFANG。

            2016NIANYILAI,SUIRANHONGGUANJINGJIXIAXINGYALIRENGRANCUNZAI,DANSHIFANGDICHANSHICHANGQUECHUXIANLEBAOFASHIZENGZHANG,CONGERDAIDONGLERESHUIQISHICHANGDEYILUSHANGYANG。

            GUOJIAXINXIZHONGXINXINXIZIYUANKAIFABUFUZHURENCAIYINGBIAOSHI,2016NIANFANGDICHANSHICHANGXIAOSHOUSHENGWENDUIXINZENGJIADIANXIAOFEIDELADONGZUOYONGSHIFENMINGXIAN。GEDIPENGHUQUGAIZAOHENONGCUNWEIFANGGAIZAOGONGCHENGDESHUNLITUIJIN,WEISHICHANGFAZHANTIGONGLEZENGLIANGKONGJIAN。

          国家信息中心信息资源开发部副主任蔡莹

          GUOJIAXINXIZHONGXINXINXIZIYUANKAIFABUFUZHURENCAIYING

            AOWEIYUNWANGFUZONGCAIGUOMEIDERENWEI,“MEIGAIQI”、“MEIGAIDIAN”DENGZHENGCEHONGLIYEDUIRESHUIQISHICHANGDEWENBUZENGZHANGHEJUNHENGFAZHANQIDAOLEHENDADEZUOYONG。

          奥维云网副总裁郭梅德

          AOWEIYUNWANGFUZONGCAIGUOMEIDE

            JINJINIAN,“MEIGAIQI”、“MEIGAIDIAN”ZHENGCEXIANGJIZAIGEDIQULUODIKAIHUA。ZAI2016NIAN12YUE20RI,GUOWUYUANYOUYINFA《“SHISANWU”JIENENGJIANPAIZONGHEGONGZUOFANGAN》 ,MINGQUEYAOQIUQUEBAOSHIXIAN“SHISANWU”JIENENGJIANPAIMUBIAO。CIWAI,SUIZHEXINXINGCHENGZHENHUA、XIQIDONGSHUGONGCHENGDEBUDUANSHENRU,RANQIRESHUIQISHICHANGDEFAZHANKONGJIANJIANGJINYIBUKUODA。TONGSHI,GEDIGUANGFANGUANZHUDE“MEIGAIDIAN”ZHENGCEYEYOUZHULIYUTUIDONGREBENGRESHUIQISHICHANGDEJINYIBUFAZHAN。

          百灵欢乐斗牛百人版  XIAOFEISHENGJITUIDONGRESHUIQICHANPINJIEGOUJINYIBUXIANGGAODUANHUAFANGXIANGFAZHAN,JINERCUSHICHANPINJUNJIATISHENG,DUIYURESHUIQISHICHANGDEWENDINGZENGZHANGYEGONGBUKEMEI。

            GUOJIAXINXIZHONGXINSHUJUXIANSHI,2016NIANZHONGGAODUANRESHUIQICHANPINXIAOSHOUBIZHONGCHIXUSHANGSHENG。QIZHONG,2500YUANYISHANGJIAGEDUANDIANCHUSHUIRESHUIQIXIAOSHOUZHANBICONG2015NIANDE13.78%TISHENGDAOLE2016NIANDE17.00%;2500YUANYISHANGJIAGEDUANRANQIRESHUIQIXIAOSHOUZHANBICONG2015NIANDE42.05%TISHENGDAOLE2016NIANDE48.49%;60SHENGYISHANGDIANRESHUIQIXIAOSHOUZHANBICONG43.33%TISHENGDAOLE47.74%;12SHENGYISHANGRANQISHUIQIXIAOSHOUZHANBICONG46.10%TISHENGDAOLE62.65%。

            CAIYINGTIXINGRESHUIQIQIYE,SUIRAN2016NIANRESHUIQIXINGYEZENGSHIXIREN,BUGUO2017NIANYIJIDUSHICHANGZENGFUKAISHIQUHUAN。ERQIE,JINQIGEDIQUFANGDICHANXIANGOUZHENGCEDECHUTAI,JIANGJIANJIEYINGXIANGXINZENGJIADIANXUQIUDEFANGLIANG。

            CIWAI,SHICHANGJINGZHENGJIAJU、JIENENGHUANBAOMENJIANTIGAO、YUANCAILIAOJIAGECHIXUBODONG,ZHEIXIEDOUKAOYANZHERESHUIQIQIYEJIAYUYUHUAJIEFENGXIANDENENGLI。

          百灵欢乐斗牛百人版  BUGUO,XUDUOYUHUIQIYEDAIBIAORENWEI,JINQIDEFANGDICHANDIAOKONGHEYUANCAILIAOZHANGJIAWEIBISHIHUAISHI,ZAIYIDINGCHENGDUSHANGKEYIXUERUOBUFENZHONGXIAOQIYEDEJINGZHENGLI,YOULIYUTISHENGCHANPINDANGCI,JIEJIJIANGJIAMAOWEILIECHANPINTAOTAICHUJU,JINYIBUJIAKUAIXINGYEXIPAISUDU,XINGCHENGJIANKANGLIANGXINGDEXINGYEFAZHANDAHUANJING。DUIYURESHUIQIXINGYEQUANNIANZOUSHI,YENEIRENSHIDUOCHILEGUANTAIDU。

            电商酝酿品质革命三四线市场蓄势崛起

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          百灵欢乐斗牛百人版  GUOJIAXINXIZHONGXINSHUJUXIANSHI,JINNIANYIJIDUGEGEJIBIEDECHENGSHIZHONG,SAN、SIJISHICHANGRESHUIQIXIAOSHOUQINGKUANGZHENGTISHANGYAOHAOYUYIERJISHICHANG。GUOJIAXINXIZHONGXINXINXIZIYUANKAIFABUFUZHURENCAIYINGBIAOSHI,SUIZHEYIERXIANCHENGSHIFANGDICHANDIAOKONGLIDUDEJIADA,SANSIXIANSHICHANGJIANGHUIYINGLAIXINDEFAZHANJIYU。

            CIWAI,BANSUIZHEWOGUONENGYUANXIAOFEIJIEGOUDEBIANHUA,QUANGUOZHENGZAIJIAKUAIRANQIGUANDAOWANGLUODEJIANSHEBUFA。GEQUYUFENZHIGUANDAOJIXIANXIANTONGGONGCHENGDEWANSHANGONGZUOLUXUZHANKAI,JIJITUIDONGLESANSIJISHICHANGMEIGAIQIGONGCHENGDESHISHI,RANQIRESHUIQIZAISANSIJISHICHANGYOUWANGYINGLAIKUAISUFAZHAN。

          百灵欢乐斗牛百人版  ZAIRESHUIQIXINGYEDEXIAOSHOUQUDAOZHONG,DIANSHANGDEGAOSUZENGZHANGWEIXINGYEDEZHENGTIFAZHANTIGONGLEPENGPAIDEDONGLI。AOWEIYUNWANGSHUJUXIANSHI,2017NIANDIYIJIDURESHUIQIXIANSHANGSHICHANGLINGSHOULIANGGUIMODADAO225.3WANTAI,TONGBIZENGZHANG39.8%,LINGSHOUEWEI28.2YIYUAN,ZENGFUDADAO41.6%。

          百灵欢乐斗牛百人版  CIWAI,JINGDONGJIADIANGONGBUDESHUJUXIANSHI,2016NIANJINGDONGRESHUIQIZHENGTIZENGSUDADAOLE73%。13SHENGYISHANGRANQIRESHUIQIZHUBUCHENGWEIZHULIU,ZHANBICHAOGUO40%。60SHENGDIANRESHUIQIYIZHIDUXIU,ZHANBIJINBAN。SHEHUIXINXINGZHULIXIAOFEIQUNTIDUIPINZHIDEYAOQIU,TUIDONGZHEXIANSHANGCHANPINBUDUANXIANGGAODUANHUAFANGXIANGFAZHAN。

          京东家电事业部厨卫采销部总经理孙志涛

          百灵欢乐斗牛百人版JINGDONGJIADIANSHIYEBUCAIXIAOBUZONGJINGLISUNZHITAO

            ZAIJINGDONGJIADIANCHUWEICAIXIAOBUZONGJINGLISUNZHITAOKANLAI,RESHUIQIZAIXIANSHANGSHICHANGDEZENGZHANGHAIHUIJIXUBAOCHI,YIFANGMIANSHIYINWEIXIANSHANGDECHANPINJIEGOUZAIBUDUANSHENGJI,LINGYIFANGMIAN,SUIZHEDIANSHANGDUISANSIJISHICHANGSHENZHINONGCUNSHICHANGXIACHENLIDUDEJIADA,YEHUIJIRESHUIQIXINGYEDAILAIBIJIAOKEGUANDEZENGZHANG。

            JINLIANGNIAN,GUONEIZHUYAODIANSHANGQIYEDOUJIAKUAILEQUDAOXIACHENDEBUFA,SHUZIHUAMENDIAN、WULIUCANGCHU、YITIHUAFUWUDENGBUDUANWANSHAN,ZHEIJIANGBANGZHURESHUIQIXINGYEJINYIBUTUOZHANSANSIJIHENONGCUNSHICHANG。JULEJIE,MUQIANJINGDONGPEISONGYIJINGFUGAICHAOGUOQUANGUO2800GEQUXIANJISHICHANG,1700YUJIAJINGDONGBANG。MUQIANRESHUIQIZAIJINGDONGBANGDEXIAOSHOUZHANBIWEI16.16%,YUJI2017NIANZHANBIJIANGDADAO30%YISHANG。

          百灵欢乐斗牛百人版  BENJIEGAOFENGLUNTANQIJIAN,JINGDONGJIADIANLIANSHOUDUOJIAXINGYEZHULIURESHUIQIPINPAIGONGTONGQIDONGLE“2017JINGDONGRESHUIQIJIE”。JUSUNZHITAOJIESHAO,4YUE18RI——4YUE23RI,JINGDONGJIADIANJIANGTONGZHULIURESHUIQIPINPAIYIDAO,ZHONGDIANTUIGUANGJIENENG、JIANKANG、ZHINENGRESHUIQICHANPIN,RANGRESHUIQIZAIXIANSHANGSHICHANGDECHANPINJIEGOUSHENGJILUODI。

            健康需求激发产品创新产业升级大幕开启

            SHISHISHANG,WULUNSHIZHENGTIJIADIANSHICHANGHAISHIRESHUIQICHANPIN,XIAOFEISHENGJIDAIDONGCHANPINJIEGOUSHENGJISHIXINGYEFAZHANDENEIZAIQUDONGLILIANG。

          百灵欢乐斗牛百人版  CONGZHENGTILAIKAN,JIANKANGHUA、SHUSHIHUA、ZHINENGHUA、YISHUHUAYICHENGWEIRESHUIQICHANPINDEFAZHANQUSHI。ZHONGYIKANGSHUJUXIANSHI,JINSANNIANLAI13SHENGJIYISHANGDACHUSHUILIANGRANQIRESHUIQICHANPINJIASUKUORONG,60SHENGJIYISHANGDEDARONGJIDIANRESHUIQICHANPINCHIXUFANGLIANG,CHAOBOJISHEN、ZUANSHIQIEGEDENGYISHUHUAWAIGUANZHANLUTOUJIAO。CIWAI,SUIZHEYUANCHENGKONGZHI、YUYINKONGZHIDENGMOKUAIGONGNENGDEJIARU,RESHUIQIZHINENGHUACHANPINBUDUANSHENTOU。

          百灵欢乐斗牛百人版  DUICI,ZHONGYIKANGPINPAIZHONGXINZONGJINGLIZUOYANQUEBIAOSHI,WOGUOJUMINXIAOFEICENGCIZHENGZAIBUDUANTISHENG,WEILAIRESHUIQICHANPINDEFAZHANYINGGAIJUJIAOYUYONGHUTIYANDEWANSHAN,GENJUQUYUHUANJING、XIAOFEIXUQIU、SHIYONGCHANGJINGDENGTEDIANJINXINGCHANPINCHUANGXINHEFUWUDESHENGJI。

          中怡康品牌中心总经理左延鹊

          ZHONGYIKANGPINPAIZHONGXINZONGJINGLIZUOYANQUE

            JINNIANLAIWOGUOJINGJIKUAISUFAZHAN,HUANJINGWURANSHIJIANDEPINFA,HUANQILERENMENDUIYUJIANKANGSHENGHUODEKEWANG。YUCITONGSHI,ZILAISHUIZAIYUNSHUGUOCHENGZHONGSHOUGUANDAOERCIWURAN、SHEQUERCIGONGSHUIDENGYINSUYINGXIANG,HANYOUDALIANGDENISHA、TIEXIU、YULV、XIJUN、ZHONGJINSHUDENGWUZHI,ERSHANGYIDAIRESHUIQIHENRONGYICHANSHENGSHUIGOUZAOCHENGXIJUNZISHENG,JIRENMENDESHENTIJIANKANGDAILAIJIDADEWEIXIE。

            SUIZHEXIAOFEIZHEDUIJIANKANGXIYUTIYANDEGUANZHUDUBUDUANTISHENG,XINYIDAI“JIANKANG”LEIRESHUIQIXIAOFEIXUQIUXUNSUJUEQI。AOWEIYUNWANGSHUJUXIANSHI,2016NIAN“JIANKANG”LEIRESHUIQILINGSHOUEBIZHONGYIJINGJIEJIN40%。ZAIXIAOFEIXUQIUCHIXUSHENGJIXIA,YUJI2017NIAN“JIANKANG”LEIRESHUIQIJIANGJIXUZENGZHANG,SHICHANGFENEJIANGCHAOGUO60%。

          百灵欢乐斗牛百人版  LINGJUZHONGYIKANGSHUJUXIANSHI,MUQIANJIANKANGXINGDIANCHUSHUIRESHUIQIPINPAIYIJINGDADAOLE20GE,ZAISHOUJIXING236KUAN,RESHUIQILONGTOUQIYEWEIRAOJIANKANGMAIDIANDUICHANPINBUDUANJINXINGYOUHUASHENGJI。HAIERTUICHUDEXINYIDAIYIGOUJINGSHUIXIXINGFANGDIANQIANGRESHUIQIDAZAILESHUANGXIAOYIGOU、SANJIJINGHUAJISHU,BAOZHENGSHUIZHIJIEJINGDETONGSHIYOUNENGYOUXIAOYIGOUSHIXIAN“ZIQINGJIE”;MEIDE6DJINGHUAXILIERESHUIQITIANJIALEGAOWENSHAJUN、TECHHUOSHUIPAIWUGONGNENG;A.O.SHIMISITUICHULEMIANGENGHUANMEIBANGBOXINGJINGUINEIDANDIANRESHUIQI;LINNEIYITIANXILIERANQIRESHUIQIHAIJUYOUSHUIWENANMO、BAOYANGMEIFUGONGNENG。

          百灵欢乐斗牛百人版  “YONGHUXIYUSUQIUYIJINGFASHENGBIANHUA,JIANKANGSHUSHIZHENGZAICHENGWEIYINGXIANGRESHUIQISHICHANGDEXINFENGKOU。”ZHONGGUOJIADIANWANGZONGBIANLVSHENGHUABIAOSHI,SHICHANGXUQIUDEBIANHUAWEIRESHUIQICHANPINJIEGOUSHENGJIZHURULEQUANXINDEDONGLI,SHICHANGDEKUORONGYEXIYINLEGENGDUOCANYUZHE,DANSUIZHESHICHANGZENGZHANGFANGHUAN,XINGYETAOTAISAIJIANGHENKUAILAKAIXUMU。

            ZAOZAI2012NIAN,ZHONGGUOJIAYONGDIANQIXIEHUIBIANZUZHIXINGYENEIGUGANQIYEJIGAOXIAO、KEYANYUANSUOZHUANJIAGONGTONGBIANZHIBINGFABULEWOGUOJIAYONGRESHUIQICHANYESHOUFENJISHULUXIANTU。WEILEGENGHAODEYINDAORESHUIQICHANYEJINXINGJISHUCHUANGXIN、TUIDONGCHANYEZHUANXINGSHENGJI,ZHONGGUOJIAYONGDIANQIXIEHUIZAIQUNIANDUIRESHUIQICHANYEJISHULUXIANTUJINXINGLEXIUDING,BINGYU2016NIAN11YUEZHAOKAIDEZHONGGUOJIAYONGDIANQIJISHUDAHUISHANGZHENGSHIFABULE《ZHONGGUOJIAYONGRESHUIQICHANYEJISHULUXIANTU(2016NIANBAN)》 ,ZAIRESHUIQIDEANQUANKEKAOXING、NENGYUANXIAOLV、LVSEHUANBAOSHEJI、SHUSHIJIANKANGGONGNENG、CHANPINJIEGOUSHENGJI、JIANZHUYITIHUA、ZHINENGHUAYIJIXIANJINZHIZAODENGFANGMIANTICHULEXIANGYINGDEJISHUZHIBIAOYUMUBIAO。

          中国家电协会副理事长徐东生

          百灵欢乐斗牛百人版ZHONGGUOJIADIANXIEHUIFULISHIZHANGXUDONGSHENG

            中国家用电器协会副理事长徐东生表示,希望热水器企业能够在新版路线图的引导下,更好地对热水器产品进行技术创新,加速推动产业转型升级。同时,也希望热水器企业以消费者为中心,抓住用户痛点,推动产品不断优化,更好地满足消费者提升生活品质的诉求,促进热水器行业健康发展。 

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